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▲ Bitcoin (BTC)
In the United States, the adoption rate of Bitcoin (Bitcoin, BTC) has rebounded. However, investors still appear to prefer gold and stocks.
According to recent reports from investment media, a survey conducted by Deutsche Bank targeting 3,400 consumers in the US, Europe, and the UK showed that Bitcoin adoption in the US was recorded at 12% as of March. This is a significant recovery from 7% in February, similar to trends seen in mid-2025.
This rebound is analyzed to be influenced by the recovery in Bitcoin prices and increased institutional capital inflows. Indeed, during the same period, approximately $1.3 billion flowed into Bitcoin ETFs, improving market sentiment.
However, traditional assets still dominated investment preferences. When asked about new investment destinations for the next 1-3 years, investors showed a greater preference for S&P and gold over Bitcoin. In particular, gold preference was highest in Europe and the UK, at 37% and 35% respectively, and in the US, stocks and gold slightly edged out Bitcoin.
Nevertheless, Bitcoin maintained an overwhelming position within the virtual asset market. Approximately 70% of digital asset investors were found to hold Bitcoin, and it recorded the highest preference as a future investment target.
Market sentiment appears somewhat cautious in the short term. A significant portion of respondents could not provide a clear direction for Bitcoin's price outlook by the end of 2026, and a considerable number expected the price to be lower than current levels. In contrast, the proportion expecting a re-break of the all-time high remained extremely limited.
Ultimately, Bitcoin continues its structural growth trend of expanding adoption, but in terms of reliability as an investment asset, it has not yet fully closed the gap with traditional assets. Institutional capital inflows and market stability are expected to be key variables in narrowing this gap in the future.
*Disclaimer: This article is for investment reference only, and we are not responsible for any investment losses based on it. The content should be interpreted for informational purposes only.*
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