Coinbase Supports 'Bitcoin' Payments with Apple Pay..."Just One Click Away"

▲ Bitcoin (BTC) payment/ChatGPT generated image

Coinbase is accelerating its popularization strategy by introducing virtual asset payment functionality through Apple Pay in the UK market.

According to the cryptocurrency specialized media Decrypt on April 20 (local time), Daniel Seifert, Director of Coinbase UK, officially announced the virtual asset purchase service using Apple Pay. As a result, UK users can now purchase major virtual assets such as Bitcoin (BTC) and Ethereum (ETH) with easy payments, in the same way as existing payment methods.

Seifert emphasized, "Integrating widely used payment methods from daily life into virtual asset transactions is a natural progression," explaining that this introduction will significantly enhance user accessibility.

Security has also been strengthened. Payments via Apple Pay do not directly store card information; instead, they are processed using an encrypted device-specific account number. A key feature is that sensitive information is not exposed to external servers, reducing the risk of security incidents.

The UK is a market where approximately 6 million adults hold virtual assets, and it is considered a region with high potential. With the introduction of this feature, Coinbase aims to lower entry barriers for new investors and expand the participation of individual investors.

The industry believes that simplifying the payment process will be a key variable in revitalizing the market. In a situation where trading volumes have recently slowed, moves to improve user convenience could serve as a positive stimulus.

Coinbase is evaluated to have not only expanded payment options through its integration with Apple Pay but also created an opportunity to break down the boundaries between traditional finance and digital assets. This is expected to impact the expansion of its market share in the UK in the future.

The popularization of the virtual asset market depends on how easily it can be accessed. Coinbase's latest move simplifies the complex purchase process and is interpreted as a signal accelerating the trend of digital assets becoming a common payment method in daily life.

*Disclaimer: This article is for investment reference only, and we are not responsible for investment losses based on it. The content should be interpreted for informational purposes only.*