Trump Effect?...US Republican Support for Cryptocurrency Increases

▲ Donald Trump, Republican Party, Democratic Party, Bitcoin (BTC), Cryptocurrency/AI-generated image

A gap in cryptocurrency adoption based on political affiliation is widening in the US market. An analysis suggests that former US President Donald Trump's pro-crypto stance has increased market participation among Republican supporters.

According to crypto media outlet Benzinga on June 27 (local time), a June survey by the Pew Research Center found that 22% of Republican supporters have invested in, traded, or used cryptocurrency. This figure was 17% for Democratic supporters.

Previous surveys showed that cryptocurrency ownership rates were generally similar between the two camps. However, the Pew Research Center stated that the cryptocurrency adoption rate among Republican supporters has risen by 6 percentage points since 2021. The participation rate among Democratic supporters showed little change.

Data from Morning Consult also showed a widening gap. The difference between the two sides began to appear in mid-2023. The gap widened more rapidly during the 2024 presidential election period.

In the second quarter of 2025, approximately 28% of Republican supporters reported buying or selling cryptocurrency in the preceding 12 months, compared to 17% of Democratic supporters. Morning Consult analyst Eli Yokley said, "It's difficult to separate the increased Republican adoption of cryptocurrency from the Trump family's embrace of cryptocurrency."

Yokley added, "There's no Obama coin. There are Trump coins and Melania coins." Benzinga reported that while Trump criticized cryptocurrency as an unregulated asset in 2019, he later became a prominent supporter of the industry. The Trump family has launched NFT collections, supported World Liberty Financial, and released Official Trump (TRUMP) and Melania (MELANIA) memecoins.

However, experts view the gender gap as a stronger factor in cryptocurrency adoption than politics. According to Morning Consult data, approximately 74% of cryptocurrency traders are men. Among investors under 45, men traded cryptocurrency at roughly twice the rate of women over the past four years. From 2022 to 2026, the participation rate for young men was 38-42%, while for young women it was 13-16%.

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