From $1,000 to $22.61... 'Screams' from retail investors who bought Trump Coin (TRUMP) at its peak

▲ Trump Coin (TRUMP)

Although Official Trump (TRUMP) coin launched on the back of political fervor, for investors who bought at the peak, only a devastating report card remains, with $1,000 shrinking to $22.61.

According to cryptocurrency specialized media The Street on July 1 (local time), an investor who purchased $1,000 worth of Trump Coin at its all-time high of $74.27 on January 19 last year would have acquired 13.46 TRUMP. Based on The Street's estimated value of approximately $1.68, the value of that investment has shrunk to about $22.61. The loss rate reached 97.7% in less than 18 months.

Trump Coin was launched on January 17 last year, approximately two days before the inauguration of U.S. President Donald Trump. Within 24 hours of its launch, its market capitalization soared to approximately $27 billion. This was a result of global retail investors flocking to it, driven by its political symbolism and the meme coin craze.

The fervor did not last long. Trump Coin peaked at $74.27 on the day of the inauguration and then quickly gave back its gains. At the time, its Fully Diluted Valuation (FDV), reflecting Trump-related holdings, swelled to $75 billion. However, the price subsequently fell below the $6, $4, and $2 lines, respectively, getting trapped in a long-term downward trend.

The token structure also increased the burden on investors. Of the total 1 billion tokens, 800 million were held by Trump-related entities CIC Digital LLC and Fight Fight Fight LLC. These holdings were structured to be released sequentially over three years. Each time an unlock occurred, it created additional supply pressure in the market.

Trump Coin's market capitalization has shrunk to approximately $393 million. Compared to approximately $27 billion immediately after its launch, the drop is significant. Its all-time low is $1.50, and The Street's suggested $1.68 is not far from that low. Unlike Dogecoin (DOGE), Pepe (PEPE), and Shiba Inu (SHIB), which maintained their support levels and community bases, Trump Coin was evaluated as highly dependent on political events.

In contrast to the losses incurred by individual investors, Trump's side saw significant profits. Financial disclosure documents for 2025 submitted to the U.S. Office of Government Ethics on June 29 listed $635 million in royalty income through CIC Digital. The total verified cryptocurrency-related income was tallied at approximately $1.23 billion. Reuters reported in June 2026 that more than 1 million investors incurred approximately $2.3 billion in realized and unrealized losses due to the plunge in Trump Coin.

[Article Key Summary]

-If $1,000 was invested in Trump Coin at its peak, its value, based on The Street's estimation, has shrunk to approximately $22.61.

-Trump Coin has fallen 97.7% since its peak of $74.27, and its market capitalization has shrunk from approximately $27 billion to approximately $393 million.

-Trump's side recorded a total cryptocurrency-related income of approximately $1.23 billion, while over 1 million investors incurred approximately $2.3 billion in losses.

*Disclaimer: This article is for investment reference only, and we are not responsible for investment losses based on it. The content should be interpreted for informational purposes only.*